SEARCH ENGINE OPTIMIZATION (SEO) ?
Search Engine Optimization( SEO) is the practice of enhancing the ranking of a website on search engines. The more advanced the ranking, the more likely people are to find the website.
SEO is meaningful because it can help a website attract further visitors. Visitors are important because they can help a website induce profit.
There are a number of conditioning that are concerned in analytic SEO. This conditioning can be divided into two main orders : On-page optimization and off-page optimization.
A. On-page optimization conditioning contains:
- Optimizing the website’s title and description tags.
- Keyword research: The process of changing the right keywords to target.
- Content optimization:The process of making sure that a website’s content is applicable to the keywords that are being targeted.
B. Off-page optimization conditioning includes:
- Link building: The process of creating links to a website.
Due to the fact that consumers do billions of searches annually, SEO is an essential component of digital marketing. The main source of internet traffic for brands is frequent searches. Your bottom line may be significantly impacted by increased visibility and a higher ranking in search results than your rivals.